Be funny and have fun with your marketing!

Bring fun and laughter back into your marketing! Close relationships are built on laughter, fun, and enjoyment. In this post I give you four tips to make sure your marketing is fun and you bring the funny back into your content.

How to Enable Your Twitter Handle on your WordPress Site Share Button

You might be missing out on connecting with the most valuable people reading your blogs – the ones who want to share it via Twitter. In this post I show you how to make sure your Twitter handle is enabled so you never miss an opportunity for connection again, since you’ll get auto-tagged with the share button.

Introduction to Editing in iMovie

As a marketer, it’s important to have a varied skillset. Content marketers all know that video is a HUGE driver of traffic and engagement, and that isn’t going to change any time soon! So, it’s important to familiarize yourself with creating and editing simple videos. iMovie is a great platform to create on because it’s…

6 Tips to Get the Most out of Attending a Marketing Conference

Some of my best ideas come when I’m attending conferences. The energy is high, you’re surrounded by people who love marketing as much as you do (incredible, I know!), and you’re not constrained by the normal day-to-day operations of your job. It’s the ultimate cocktail for creative freedom. But, it can be easy to get…

3 Tips to Deliver Difficult News

In order to build authentic relationships with your customers (and potential customers) you have to create a trusting, transparent relationship. Part of that process is deliver difficult (or downright bad) news with grace. In this post I give you three tips to clearly communicating difficult news that will help you build a trusting, honest relationship with your customers or followers.

Five Photography Tips for Marketers

Original photos make all the difference for brands. The good news is, almost everyone can take really great photos that will make your work stand out! Here I give five tips on how to take compelling photos to make your campaigns even stronger.

How to Draft a Social Media Policy for Employees

Navigating the world of social media can be difficult for companies, especially for those with a lot of employees. It’s important to acknowledge the use of social media by employees and to help guide their behavior online. In this post I give you some tips on how to craft a realistic and helpful social media policy for employees.